Bent Flyvbjerg | Dan Gardner How big things get done

the surprising factors behind every successful project, from home renovations to space exploration

"Nothing is more inspiring than a big vision that becomes a triumphant new reality. Think of how Apple's iPod went from a project with a single employee to an enormously successful product launch in eleven months. But such successes are the exception. Consider how London's Crossrail project delivered five years late and billions over budget. More modest endeavours, whether launching a small business, organizing a conference, or just finishing a work project on time, also commonly fail. Why? Understanding...

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Engels | 284 pagina's | Macmillan Business, London, England | 2024

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